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Securing Reimbursement and Investment for Innovations in Health Equity and Social Determinants: Insights from Papa's CEO

Updated: Mar 9

 During this year’s HLTH conference, Demi Radeva, one of Digital Health Today’s global ambassadors, had a one-on-one with Andrew Parker, Founder and CEO of Papa.

Papa helps connect members and their families to real people for help with companionship, everyday tasks, transportation, and more. It is virtal human connection, right to the front door.


Andrew shares his perspectives and experiences for securing reimbursement and investment in what are often labeled “squishy“ innovations; these include innovations in spaces such as behavioral, wellness, health equity, and social determinants of health.

Read on for practical workarounds, tips and tricks.


Q1: Discuss the power of digital health technology reimbursement. How has it helped or hindered your progress?

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