The Akademy: Bring Your HealthTech Solution to Market
Our master classes and workshops offer practical, topic-specific guidance drawn directly from Akros’ advisory work. Each session is grounded in real-world payer challenges—such as quality metrics, ROI framing, pilot design, and contracting considerations—and is designed to translate strategy into action.
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Master classes are structured courses, available live and on-demand, that provide deeper, more comprehensive learning experiences. Workshops, offered as free recorded sessions from past live events, provide focused insights into specific topics and use cases.​

Entering the U.S. Market: A Go-to-Market Strategy Course for HealthTech
Entering the U.S. healthcare market requires more than a strong product. It requires understanding how payers evaluate value, how decisions actually get made, and why so many solutions stall before they reach scale.
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This live master class combines two foundational areas into a single, cohort-based program. Led by Akros CEO Demi Radeva, who has direct payer-side and commercial leadership experience, each session builds on the last.
Live Cohort

Selling Digital Health Solutions to Payers
Build a payer sales approach grounded in how plans actually evaluate solutions. Selling to payers is not traditional enterprise sales. It requires understanding how health plans assess value, manage risk, and decide what gets funded.​
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This master class, led by Akros experts, is designed for founders and GTM leaders who want a clearer view into payer decision-making and a more disciplined approach to commercialization.
Asynchronous

Navigating the U.S. Healthcare Market
Enter the U.S. market with a clear, grounded understanding of how it actually works.
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If you are an international digital health company planning U.S. market entry, this master class is designed specifically for you. In two focused hours, you’ll gain a structured understanding of the U.S. healthcare ecosystem, the stakeholders who influence decisions, and the realities that shape market entry for digital health companies.​
Asynchronous

Navigating Regulatory Uncertainty: U.S. GTM Strategy & Legal Structure for International HealthTech Founders
Expanding into the U.S. healthcare market requires aligning legal structure, compliance readiness, and payer strategy in a way that supports long-term growth. This workshop is designed to help leaders make the foundational decisions that increase credibility with payers, providers, and investors from the outset.
Free On Demand

The New ERISA Risk: What Self-Funded Employers Can Do to Protect Themselves
Clinical results may open the door, but ROI closes the deal. In this one-hour session, Akros CEO Demi Radeva and Momentum Actuary founder Clem Foltz unpack how payers define, calculate, and act on “value." You’ll learn how to translate clinical impact into payer-aligned outcomes, position your solution within real-world budget constraints, and frame your data in a way that resonates with CFOs and contracting teams alike.
Free On Demand

Winning with Quality: How HEDIS & Stars Drive Payer Decisions
Care management, SDOH programs, navigation tools, and digital therapeutics ultimately roll up into one thing: Quality Performance. For payers, HEDIS and Stars are not just reporting frameworks. They shape executive priorities, budget decisions, contracting timelines, and which vendors get a meeting in the first place. Watch this on-demand workshop to learn why payers care about quality measures and what that means for your solution.
Free On Demand

The Big Beautiful Bill: What HR 1 Really Means for Medicaid in 2026
HR 1 (often referred to as “The One Big Beautiful Bill”) introduces the most significant changes to Medicaid eligibility and verification requirements in more than a decade. In this session, Demi Radeva and Siran Cao break down what HR 1 actually changes, why verification is the central risk, and what Medicaid plans, states, and vendors need to build now to avoid unnecessary disenrollment and operational disruption.
Free On Demand

The ROI Reality Check: What Payers Actually Pay For (and Why)
Clinical results may open the door, but ROI closes the deal. In this one-hour session, Akros CEO Demi Radeva and Momentum Actuary founder Clem Foltz unpack how payers define, calculate, and act on “value." You’ll learn how to translate clinical impact into payer-aligned outcomes, position your solution within real-world budget constraints, and frame your data in a way that resonates with CFOs and contracting teams alike.
Free On Demand

Coverage to Cash Flow: Commercialization for HealthTech
Learn how to navigate the full commercialization journey in health tech from proving value and pricing effectively to securing reimbursement. This workshop provides a practical roadmap with benchmarks for time, cost, and deliverables, giving founders a clear picture of what it takes to move from early pilots to scalable, reimbursable adoption.
Free On Demand

Healthcare Startup Exit Strategies 101
Join this free virtual workshop to explore acquisition, mergers, IPOs, and strategic wind-downs. Learn the pros, cons, and key steps to choosing the right exit path for your healthcare startup.
Free On Demand

Selling DHT to Medicaid
Selling to Medicaid isn’t just about having a great product — it’s about understanding the payers, navigating procurement processes, and proving your value proposition within a system designed for cost control and risk management. This session is designed for founders, operators, and growth-stage leaders looking to secure Medicaid contracts, optimize pricing, and avoid common pitfalls when selling to Managed Care Organizations (MCOs).​
Free On Demand

Selling DHT to Medicare Payers
This Akros Advisory workshop provides a comprehensive overview of the payer market, beginning with an introduction to Sean Flaherty's expertise and a comparison with Medicare and Medicaid in adopting digital health technologies.
Free On Demand

To Code or Not to Code?
In this workshop, we provide a high-level overview of the various pathways to reimbursement for digital health technology solutions in the U.S. Learn about the traditional and non-traditional pathways to reimbursement for digital health solutions in the U.S.
Free On Demand

ROI for DHT
In this workshop, we provide a high-level overview of how to demonstrate the value for your digital health technology effectively when navigating B2B sales.
Free On Demand

Selling to Commercial Payers
This Akros Advisory workshop provides an overview of the payer market and begins with an introduction of Tiffany Martin's expertise. Tiffany discusses what commercial payers prioritize, how their decision-making processes differ from other types of payers, and common misconceptions faced by digital health companies.