top of page
Screenshot 2024-02-22 at 7.52.22 PM.png

Upcoming workshops

Screenshot 2024-02-22 at 7.52.22 PM.png

Payer Financing for
Digital Health Tech

May 23 | 12-1 CT

Are you ready to learn about the intricacies of navigating the payer landscape? In this workshop, Demi Radeva and Geoff Bartsh will provide a high-level overview of payer decision making and budgeting as it specifically relates to digital health technology investments.

Screenshot 2024-02-22 at 7_edited.jpg

Software Development Insights of Digital Health Tech

May 30 | 12-1 CT

Interested in the software development process of digital health technology? In this workshop, Demi Radeva and Himanshu Laiker will discuss the key software development considerations founders must make when developing their digital health technology for the US healthcare marketplace. 

Our master classes

Dive deep into the intricacies of the payer landscape with our comprehensive master classes. Led by industry experts, these programs offer a unique opportunity to master a specific payer domain.

We curate master classes featuring industry leading experts for digital health technology company founders. The goal of the classes is to provide founders with the tactical know-how at a more accessible cost than 1:1 advisory services without sacrificing quality and value.

Unveiling the Art of Selling Digital Health Solutions to Payers: Strategies, Insights, and Real-World Cases

Join us for a captivating deep-dive into the world of payer engagement for digital health solutions. 

  

Across three power-packed sessions, we'll unveil the intricate processes and strategies crucial for success. Gain exclusive insights into payer perspectives and strategies, straight from the source. Discover effective pilot models and equip yourself with invaluable templates for seamless sales and outreach. 

  

Real-life case studies will illuminate the path, offering practical wisdom for navigating the complex landscape of selling digital health solutions to payers.

Learning outcomes
  • Identify and prioritize the right set of health plan partners for your solution 
  • Determine the right modality of engagement and terms 
  • Craft the narrative and collateral that will set you apart from the competition.
Outline

Module I: Pre-Sales – 1 hour 25 minutes

 

Module II: Sales – 45 minutes

 

Module III: Post-Sales – 35 minutes

 

Estimated Completion Time: 2 hours 45 minutes

Instructors
photo of Demi Radeva
Demi Radeva
CEO & Chief Strategist, Akros Advisory
  • Decade experience in payer consulting and leadership 
  • Former UnitedHealthcare Director of Strategy & Business Development 
photo of Steve Weissbaum
Steve Weissblum
Chief Executive Office, Redesign Health Venture 
  • 25+ years healthcare service and digital health sales 
  • 2x Chief Revenue Officer and Entrepreneur 

Navigating the U.S. Healthcare Maze: A Blueprint for International Digital Health Startups

Embark on a transformative journey with our master class tailored for international digital health startups pursuing the U.S. market. 

  

Across four modules, gain a comprehensive understanding of the U.S. Healthcare System's intricacies, untangle the web of key stakeholders, and unravel the regulatory landscape encompassing HIPAA and FDA regulations. 

  

Delve into the dynamic digital health technology ecosystem of the U.S. with illuminating case studies of successful companies, equipping you with the insights to craft a winning go-to-market strategy. 

Learning outcomes
  • Develop a thorough familiarity with the pivotal stakeholders intricately interwoven within the framework of the U.S. Healthcare System 

  • Gain a profound understanding of the key opportunities and challenges for digital health technology firms in the U.S. 

Outline

Module I: Introduction to the U.S. Healthcare System – 40 minutes​

Module II: U.S. Healthcare Regulations and Legal Considerations – 20 minutes

Module III: Digital Health Technology Landscape in the U.S. – 30 minutes

Module IV: Navigating Challenges and Seizing Opportunities – 30 minutes

Estimated Completion Time: 2 hours 

Instructor
photo of Katelyn Kostakis

Katelyn Kostakis

Healthcare Consultant, Akros Advisory 

  • Master of Public Health Candidate, Yale University

  • Comprehensive experience in healthcare system service delivery, evaluation, and compliance 

Maurice E. Hicks Jr., MD, MBA,

Founder & CEO, Vertex Medical Solutions

“There are so many important considerations in creating a viable business in the healthcare space-among various regulations, unique stakeholders, and several potential customer populations, it can be difficult to create a business model that appropriately accounts for these complexities. The knowledge and skills I have been taught through these classes has saved me months of inefficient action and have helped me refine my business model in critical ways.”

Our workshops

Looking for an informative introduction to the latest trends in payer world?

Our workshops offer actionable insights and address key industry

developments, as well as build foundational knowledge. 

 

Designed to foster growth and innovation, our workshops provide a platform for collaborative learning and skill development in the realm of healthcare reimbursement. Led by industry experts with years of experience, our workshops offer a unique blend of theory and practical application, equipping participants with the tools and insights needed to navigate reimbursement challenges effectively.

Payer Financing of Digital Health Technology
May 23, 2024 | 12-1 CT

In this workshop, we will provide a high-level overview of payer decision making and budgeting as it specifically relates to digital health technology investments.

Learning outcomes
  • Learn about payer capital planning processes and timelines

  • Framework for payer digital health technology investment decision making - who is the decision maker?

  • Financial factors to consider when pitching your solution to payers

  • Real-life case studies

Instructors
photo of Demi Radeva
Demi Radeva
CEO & Chief Strategist, Akros Advisory
  • Decade experience in payer consulting and leadership 
  • Former UnitedHealthcare Director of Strategy & Business Development 
photo of Geoff Bartsh
Geoff Bartsh
  • Experience leading multiple lines of businesses within the healthcare payer market to new growth benchmarks
  • ​Served as a spokesperson and lead negotiator with various stakeholders

Software Development Insights for DHT
May 30, 2024 | 12-1 CT

In this workshop, we will discuss the key software development considerations founders must make when developing their digital health technology for the US healthcare marketplace. 

Learning outcomes
  • Insight into the software development life cycle for launching a DHT product in the US

  • Framework for more appropriately engaging a software development team

  • Decision making framework to help you pick the most appropriate firm for your needs given your stage

  • Real-life case studies

Instructors
photo of Demi Radeva
Demi Radeva
CEO & Chief Strategist, Akros Advisory
  • Decade experience in payer consulting and leadership 
  • Former UnitedHealthcare Director of Strategy & Business Development 
All Team Headshots.png
Himanshu Laiker
  • Experienced medical device professional with 20+ years of influencing across USA and Europe
  • Respected as an effective teacher for communicating strategic assessment, segmentation and market development process to multi-national teams

Return on Investment for Digital Health Technology

In this workshop, we provide a high-level overview of how to demonstrate the value for your digital health technology effectively when navigating B2B sales.

Learning outcomes
  • Learn the importance, definition and understanding of ROI and value

  • Discover factors that drive value

  • Determine how to successfully assess and communicate the value of your digital health tech solution

  • Analyze real-life case studies

Outline

Definitions & Level-Setting

Understanding ROI

Calculating ROI

 

Estimated Completion Time: 2 hours 

Instructors
photo of Demi Radeva
Demi Radeva
CEO & Chief Strategist, Akros Advisory
  • Decade experience in payer consulting and leadership 
  • Former UnitedHealthcare Director of Strategy & Business Development 
photo of Craig A. Solid, Ph.D.
Craig A. Solid, PhD
Owner and Principal, Solid Research Group, LLC
  • Strong background in statistical analysis and health economics

  • Author of Return on Investment for Healthcare Quality Improvement and Practical Strategies to Assess Value in Health Care

  • Consultant, author, and speaker

To Code or Not to Code?

In this workshop, we provide a high-level overview of the various pathways to reimbursement for digital health technology solutions in the U.S. Learn about the traditional and non-traditional pathways to reimbursement for digital health solutions in the U.S.

Learning outcomes
  • Understand the role of reimbursement codes in securing a payer contract

  • Gain clarity about the reimbursement pathway options for your specific solution

  • Learn about non-traditional reimbursement/payment pathways for your technology

  • Analyze real-life case studies

Outline

To Code 

Not to Code 

Which is the right option?  

Estimated Completion Time: 2 hours 

Instructors
photo of Demi Radeva
Demi Radeva
CEO & Chief Strategist, Akros Advisory
  • Decade experience in payer consulting and leadership 
  • Former UnitedHealthcare Director of Strategy & Business Development 
photo of Rebecca Lanquist
Rebecca Lanquist
CEO, Horizon Reimbursement Consulting
  • 18 years in reimbursement, 20 years at medical device companies

  • Expanded market access with Medicare, Medicaid, and commercial payers

  • Advised on several RPM, RTM, AI, combination devices, and alternative funding models

Our keynotes

Spark inspiration and ignite thought leadership at your next event with our captivating keynote speakers. Renowned experts from Akros will bring their dynamic presence and in-depth knowledge of digital health to your stage. Our speakers can tailor their presentations to address specific themes, from the future of the payer landscape, to the intricacies of the reimbursement process. They will leave your audience informed, energized, and ready to embrace the transformative power of digital health technologies.

photo of Demi Radeva
Demi Radeva
CEO & Chief Strategist, Akros Advisory
  • Decade experience in payer consulting and leadership 
  • Former UnitedHealthcare Director of Strategy & Business Development 
Topics of Expertise
  • US Health Insurance / Reimbursement

  • US Health System Financing

  • International Health System Financing

  • Digital Health Technology Innovation

  • Corporate Innovation

  • Commercialization Planning

  • Payer Strategy

  • Community Empowerment

  • Women's Health and Wellness

  • Women in Business Leadership

Interested in having a different topic covered?

Let us know!

Minneapolis, Minnesota, United States

  • Twitter
  • LinkedIn

Thanks for submitting!

bottom of page