Learn how to market your solution to the right payors
Taught by the best in the business
Elevate your game, with the Akros experts
Master a specific payor domain or build foundational knowledge with our suite of courses led by experts with decades of industry experience. Our Akademy complements our other offerings (like the GTM Playbook), and is ideal for founders wanting to expand their payor knowledge.
On Our Master Classes
The experts have turned their decades of experience into an enlightening course that saved me months, if not years, of stumbling my way to success.
With their guidance, they take you from start to finish, helping you build the best strategy for your product, and give you the knowledge to navigate the market like a veteran in the industry.
Andrew DeLeeuw IV, MBA
President & CEO, DOCSI
Master Class
Across four modules, gain a comprehensive understanding of the U.S. Healthcare System's intricacies, untangle the web of key stakeholders, and unravel the regulatory landscape encompassing HIPAA and FDA regulations.
Free Workshop
Selling to Commercial Payers
This Akros Advisory workshop provides an overview of the payer market and begins with an introduction of Tiffany Martin's expertise. Tiffany discusses what commercial payers prioritize, how their decision-making processes differ from other types of payers, and common misconceptions faced by digital health companies.
Free Workshop
Selling DHT to Medicaid
Selling to Medicaid isn’t just about having a great product — it’s about understanding the payers, navigating procurement processes, and proving your value proposition within a system designed for cost control and risk management. This session is designed for founders, operators, and growth-stage leaders looking to secure Medicaid contracts, optimize pricing, and avoid common pitfalls when selling to Managed Care Organizations (MCOs).​
On Our Master Classes
There are so many important considerations in creating a viable business in the healthcare space-among various regulations, unique stakeholders, and several potential customer populations, it can be difficult to create a business model that appropriately accounts for these complexities.
The knowledge and skills I have been taught through these classes has saved me months of inefficient action and have helped me refine my business model in critical ways.
Maurice E. Hicks Jr., MD, MBA,
Founder & CEO, Vertex Medical Solutions