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Unlocking Opportunities: Overcoming Reimbursement Challenges in Rural Healthcare

During this year’s HLTH conference, Demi Radeva, one of Digital Health Today’s global ambassadors, had a one-on-one with Aaron Friedkin, Chief Business Officer at Homeward Health. 


Homeward Health is a technology-enabled healthcare provider delivering care to those who don’t have it with an initial focus on rural communities. 


Aaron shares his perspectives and experiences for securing reimbursement and investment in what are often labeled “squishy“ innovations. These include innovations in spaces such as behavioral, wellness, health equity, and social determinants of health.


Read on for practical workarounds, tips and tricks. 


Q1: Discuss the power of digital health technology reimbursement. How has it helped or hindered your progress? 

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