Our master classes
Dive deep into the intricacies of the payer landscape with our comprehensive master classes. Led by industry experts, these programs offer a unique opportunity to master a specific payer domain.
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We curate master classes featuring industry leading experts for digital health technology company founders. The goal of the classes is to provide founders with the tactical know-how at a more accessible cost than 1:1 advisory services without sacrificing quality and value.
Learn with the Experts
Master a payer domain or establish your foundational knowledge at the Akros Akademy.
Check out our on-demand master classes and workshops that foster learning and skill development in the realm of healthcare reimbursement. Led by industry experts, these programs offer a unique opportunity to learn more about a specific payer domain.
Unveiling the Art of Selling Digital Health Solutions to Payers: Strategies, Insights, and Real-World Cases
Join us for a captivating deep-dive into the world of payer engagement for digital health solutions.
 
Across three power-packed sessions, we'll unveil the intricate processes and strategies crucial for success. Gain exclusive insights into payer perspectives and strategies, straight from the source. Discover effective pilot models and equip yourself with invaluable templates for seamless sales and outreach.
 
Real-life case studies will illuminate the path, offering practical wisdom for navigating the complex landscape of selling digital health solutions to payers.
Learning outcomes
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Identify and prioritize the right set of health plan partners for your solution
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Determine the right modality of engagement and terms
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Craft the narrative and collateral that will set you apart from the competition.
Outline
Module I: Pre-Sales – 1 hour 25 minutes
Module II: Sales – 45 minutes
Module III: Post-Sales – 35 minutes
Estimated Completion Time: 2 hours 45 minutes
Instructors
Demi Radeva
CEO & Chief Strategist, Akros Advisory
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Decade experience in payer consulting and leadership
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Former UnitedHealthcare Director of Strategy & Business Development
Steve Weissblum
Chief Executive Office, Redesign Health Venture
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25+ years healthcare service and digital health sales
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2x Chief Revenue Officer and Entrepreneur
Navigating the U.S. Healthcare Maze: A Blueprint for International Digital Health Startups
Embark on a transformative journey with our master class tailored for international digital health startups pursuing the U.S. market.
Across four modules, gain a comprehensive understanding of the U.S. Healthcare System's intricacies, untangle the web of key stakeholders, and unravel the regulatory landscape encompassing HIPAA and FDA regulations.
Delve into the dynamic digital health technology ecosystem of the U.S. with illuminating case studies of successful companies, equipping you with the insights to craft a winning go-to-market strategy.
Learning outcomes
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Develop a thorough familiarity with the pivotal stakeholders intricately interwoven within the framework of the U.S. Healthcare System
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Gain a profound understanding of the key opportunities and challenges for digital health technology firms in the U.S.
Outline
Module I: Introduction to the U.S. Healthcare System – 40 minutes​
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Module II: U.S. Healthcare Regulations and Legal Considerations – 20 minutes
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Module III: Digital Health Technology Landscape in the U.S. – 30 minutes
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Module IV: Navigating Challenges and Seizing Opportunities – 30 minutes
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Estimated Completion Time: 2 hours
Instructor
Katelyn Kostakis
Healthcare Consultant, Akros Advisory
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Master of Public Health Candidate, Yale University
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Comprehensive experience in healthcare system service delivery, evaluation, and compliance
Our workshops
Looking for an informative introduction to the latest trends in payer world?
Our workshops offer actionable insights and address key industry
developments, as well as build foundational knowledge.
Designed to foster growth and innovation, our workshops provide a platform for collaborative learning and skill development in the realm of healthcare reimbursement. Led by industry experts with years of experience, our workshops offer a unique blend of theory and practical application, equipping participants with the tools and insights needed to navigate reimbursement challenges effectively.
Payer Financing of Digital Health Technology
In this workshop, we will provide a high-level overview of payer decision making and budgeting as it specifically relates to digital health technology investments.
Learning outcomes
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Learn about payer capital planning processes and timelines
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Framework for payer digital health technology investment decision making - who is the decision maker?
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Financial factors to consider when pitching your solution to payers
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Real-life case studies
Instructors
Demi Radeva
CEO & Chief Strategist, Akros Advisory
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Decade experience in payer consulting and leadership
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Former UnitedHealthcare Director of Strategy & Business Development
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Geoff Bartsh
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Experience leading multiple lines of businesses within the healthcare payer market to new growth benchmarks
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​Served as a spokesperson and lead negotiator with various stakeholders
Return on Investment for Digital Health Technology
In this workshop, we provide a high-level overview of how to demonstrate the value for your digital health technology effectively when navigating B2B sales.
Learning outcomes
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Learn the importance, definition and understanding of ROI and value
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Discover factors that drive value
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Determine how to successfully assess and communicate the value of your digital health tech solution
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Analyze real-life case studies
Outline
Definitions & Level-Setting
Understanding ROI
Calculating ROI
Estimated Completion Time: 2 hours
Instructors
Demi Radeva
CEO & Chief Strategist, Akros Advisory
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Decade experience in payer consulting and leadership
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Former UnitedHealthcare Director of Strategy & Business Development
Craig A. Solid, PhD
Owner and Principal, Solid Research Group, LLC
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Strong background in statistical analysis and health economics
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Author of Return on Investment for Healthcare Quality Improvement and Practical Strategies to Assess Value in Health Care
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Consultant, author, and speaker
To Code or Not to Code?
In this workshop, we provide a high-level overview of the various pathways to reimbursement for digital health technology solutions in the U.S. Learn about the traditional and non-traditional pathways to reimbursement for digital health solutions in the U.S.
Learning outcomes
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Understand the role of reimbursement codes in securing a payer contract
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Gain clarity about the reimbursement pathway options for your specific solution
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Learn about non-traditional reimbursement/payment pathways for your technology
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Analyze real-life case studies
Outline
To Code
Not to Code
Which is the right option?
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Estimated Completion Time: 2 hours
Instructors
Demi Radeva
CEO & Chief Strategist, Akros Advisory
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Decade experience in payer consulting and leadership
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Former UnitedHealthcare Director of Strategy & Business Development
Rebecca Lanquist
CEO, Horizon Reimbursement Consulting
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18 years in reimbursement, 20 years at medical device companies
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Expanded market access with Medicare, Medicaid, and commercial payers
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Advised on several RPM, RTM, AI, combination devices, and alternative funding models
Our keynotes
Spark inspiration and ignite thought leadership at your next event with our captivating keynote speakers. Renowned experts from Akros will bring their dynamic presence and in-depth knowledge of digital health to your stage. Our speakers can tailor their presentations to address specific themes, from the future of the payer landscape, to the intricacies of the reimbursement process. They will leave your audience informed, energized, and ready to embrace the transformative power of digital health technologies.
Demi Radeva
CEO & Chief Strategist, Akros Advisory
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Decade experience in payer consulting and leadership
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Former UnitedHealthcare Director of Strategy & Business Development
Topics of Expertise
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​US Health Insurance / Reimbursement
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US Health System Financing
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International Health System Financing
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Digital Health Technology Innovation
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Corporate Innovation
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Commercialization Planning
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Payer Strategy
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Community Empowerment
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Women's Health and Wellness
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Women in Business Leadership
Interested in having a different topic covered?
Let us know!
Minneapolis, Minnesota, United States